Work platforms include WordPress, a leading tool for locating your site on a centralized server space. WordPress advantages include a myriad of pre-packaged templates, or themes, which cuts design time and still provides a professional looking site if you’re flexible on general format. All the themes I currently employ are mobile-friendly Disadvantages to WordPress: getting that exact format you want can inflate development time, and though it is touted as user friendly, client updates can become cumbersome on complex implementations.

The Wordpess platform also facilitates the use of social media and a ‘blogging’ format, which if actively maintained gives your site a currency and content that will raise you in Search Engine rankings. Also, as a major Lingua Franca in the Web Community, it is readily taken up by another web developer.

Another good thing about WordPress is a huge library of ‘Plugins’ which can add many kinds of functionality.

Best Themes:

• • Avada Theme – Lots of features in a low code environment. $60 License

My favorite Plugins:

• • Foo Gallery – nice popup light box galleries Free version is good, with more features with Pro version
  • YOAST SEO – Provides fill-in blanks for Meta Title and Description, generates structured data