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What
you'll have to consider to create you a well-rounded, Professional Web
Site, that will sell.
Hosting
will cost you $11-$65 per month. (small site: $13) Picture,
if you will, a big C:Drive somewhere, always turned on, where anybody can point
to your site.
Design implementation: You're looking at $150-$5,000 for a professional site. Maintenance can be done by me at an hourly rate, or I can set you up to do it. $450 or so for a basic 5-15 page site, with all technical setup, custom graphics, and search engine optimization.
Domain name (crucial); This plays in integrally with searchability. Generally, the more specific the better. If you're fortunate enough to have a narrow niche, i.e. you sell mouse traps, combined with some unusual name; Ipatiev, then I can guarantee good search results. If you're in a broader niche, i.e. Galleries, then we can narrow it with distinctive key words. Hyphen separation is important in domain names, because clumping words makes them less distinguishable by the search engines. Also, '.com' is still the most prestigious, but other suffixes (.net, .biz, etc. work just as well. Just don't pay more than $20/year for name registration. Avoid Network Solutions Inc. Verio can help with name registration.
You
want your whole site to be consistent, with
company image, including custom graphics, buttons, color schemes, backgrounds,
recurring themes on pages, etc. Options include databases the web, information submission forms,
chat groups, secure pages, credit card payments, shopping cart. You’ll get monthly access report showing site visitor
information, how they found you, activity by day of week, top users, most
requested pages, top search keywords, etc. Sample
of report. E-mail accounts from yourdomain.com, customer info. forms, hit counter, if desired. We'll optimize your web page for search-engine
results, and guarantee registering with major Web search engines (Google, Alta Vista,
InfoSeek, Excite, Lycos, WebCrawler, HotBot, Yahoo etc.) Site will also be
registered with topical link sites and registries. Above reports will indicate
our effectiveness in this area. This is a huge issue if you want your site to be seen. We
work this issue very hard, even though it's an intangible. Periodic re-design and refinement, billed on an hourly
basis. Tech. Support and training for you and your people, if
needed. Web site work in process will be displayed on a private
site to allow evaluation and modifications by the client. Communications i.e. modifications, adding or dropping
images, can be handled by fax, e-mail, or telephone. Your time is limited. To help
you plan time and resources; In the beginning you’ll need to: Make decision on domain name. Provide logos, color swatches, catalogs, or other items you want tied in with site. You can be as involved as you want in the site layout and design, or we’ll take care of it and just get your approval. Web colors.
Provide 15-50 keywords, 4-10 key phrases, and two short blurbs, about 115 characters,
and 1000 characters in length. Your input after
start-up: Timely notification of image
deletions, event calendar changes, design updates. For Galleries; if you shoot your own photos, timely images (via disk or e-mail) including complete info. (medium, price, dimensions etc.) If we shoot, may require a gallery
employee’s time during shoot. I have also set up galleries to do their own
modifications. You’ll get a lot more bang for your buck if you work with us to tie the site in with the rest of your marketing mix and image. See existing sites;
http://www.newmexico-ranchland.com
http://www.hahnross.com Flexible pricing, you’re not locked into some ‘plan’. Call
505-232-8750 or e-mail your requirements and I’ll give you a rough price quote. Donald Dean, MBA
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